FOUNDATION THEORY

Stories about work, life and technology

Category: Business

  • How to start a luxury drink business

    How to start a luxury drink business

    Starting a luxury drink business can be a challenging task, but with the right strategies and approach, it can be a highly profitable venture. The luxury drinks market has grown exponentially in recent years, with more and more consumers willing to pay a premium for high-end, quality products. According to a report by Zion Market…

    Continue Reading

  • How to start a luxury non-alcoholic drink business

    How to start a luxury non-alcoholic drink business

    The non-alcoholic beverage industry is booming, and there’s no better time to start a luxury non-alcoholic drink business. In recent years, the non-alcoholic beverage market has experienced significant growth, as consumers continue to shift towards healthier and mindful drinking habits. According to a report from Fortune Business Insights, the non-alcoholic beverage market was valued at…

    Continue Reading

  • The Psychology of Successful Negotiation in Business

    The Psychology of Successful Negotiation in Business

    Negotiation is a crucial aspect of business, and effective negotiators can make or break a deal. The ability to negotiate well can lead to increased profits, more significant deals, and better long-term relationships. According to a study by the Huthwaite Corporation, an expert in sales and negotiation, effective negotiation can increase the value of a…

    Continue Reading

  • How to Develop a Strategic Business Plan

    How to Develop a Strategic Business Plan

    Developing a strategic business plan is essential for the long-term success of any business. It provides a roadmap that guides the organization’s activities and ensures that everyone is working towards the same goals. However, creating a strategic plan is not always easy. It requires careful analysis, effective communication, and a clear understanding of the organization’s…

    Continue Reading

  • How to Conduct a Successful Performance Review for Employees

    How to Conduct a Successful Performance Review for Employees

    Performance reviews are crucial to ensure that employees are meeting their targets, and to provide feedback that can help them grow and improve their work. However, conducting a performance review is not always an easy task. It requires careful planning, effective communication, and a clear understanding of the employee’s strengths and weaknesses. In this article,…

    Continue Reading

  • The Surprising Importance of Emotional Intelligence in Leadership

    The Surprising Importance of Emotional Intelligence in Leadership

    Emotional intelligence is a critical factor in effective leadership. Leaders who possess a high level of it are better equipped to manage their own emotions and understand the emotions of others, leading to better communication, decision-making, and team dynamics. In this article, we will explore the importance of emotional intelligence in leadership and provide actionable…

    Continue Reading

  • The Pros and Cons of Remote Work for Businesses

    The Pros and Cons of Remote Work for Businesses

    The pandemic forced many businesses to shift to remote work, leading to a significant increase in the number of remote workers around the world. While it can offer many benefits, it also presents some challenges for businesses to consider. In this article, we will explore the pros and cons for businesses and provide actionable insights…

    Continue Reading

  • How to Build a Strong Company Culture

    How to Build a Strong Company Culture

    Building a strong company culture is key to the success of any organization. When employees are engaged, motivated, and aligned with the company’s values and mission, they are more productive, innovative, and loyal. In this article, we will explore 10 actionable tips that can help improve employee satisfaction, reduce turnover, and drive business results. Tip…

    Continue Reading

  • 10 Outstanding Marketing Strategies for Small Businesses

    10 Outstanding Marketing Strategies for Small Businesses

    Marketing is an essential aspect of any business, and small businesses are no exception. In fact, small businesses face unique challenges in reaching their target audience, building brand awareness, and competing with larger businesses in the same industry. According to a survey conducted by SCORE, 53% of small business owners say that finding new customers…

    Continue Reading

  • How a behavioral economist would motivate customers?

    How a behavioral economist would motivate customers?

    Behavioral economics is an emerging field that studies the psychology of decision-making in the context of economic choices. This field provides valuable insights into what motivates customers to make purchases and how businesses can leverage these insights to drive sales. In this article, we will explore the topic of customer motivation from a behavioral economist’s…

    Continue Reading